| Solving the development problem of agriculture,rural and farmers is a national plan under the strategy of rural revitalization.Traditional agricultural industry chain finance has not fundamentally solved the dilemma of difficult and expensive financing for farmers,and the difficulty in obtaining funds has always been a key factor limiting the development of " Agriculture,rural areas and farmers".Therefore,exploring a new financing path that is in line with the development of " Agriculture,rural areas and farmers" in China is the most urgent task of agricultural modernization."Internet+Agricultural Industry Chain" finance is an inevitable product in the context of digital countryside,it combines information technology such as big data and Internet of Things with traditional agriculture,makes use of the efficiency and interactivity of the Internet to make up for the weaknesses of agriculture,effectively broadens the financing channels of farmers,and relieves the financial pressure of all subjects in the agricultural industry chain.This model gives full play to the empowering effect of finance on agriculture,extends the industrial chain,improves the value chain,and perfects the benefit chain,allowing each subject to reasonably share the value-added income of the whole industrial chain,and helps to build a system of integration of primary,secondary,and tertiary industries in rural areas.This article takes the Dabeinong Technology Group,a pioneer in the financial model of "Internet+ Agricultural Industry Chain",as the case object,and focuses on its "operation center+ agricultural credit small station" model,which was officially launched in 2018.Based on the specific analysis and evaluation of four agricultural industry chain financial models,the article further researches the operation mechanism and model characteristics of Great Northern Agriculture’s "Internet+ Hog Industry Chain" finance.In addition,since hog farming is a typical capital-intensive industry and is significantly affected by seasonal characteristics,2021 the industry chain operation suffers under the poor overall economic conditions.Therefore,this paper evaluates the production and operation of Dabeinong through a comprehensive and multi-faceted financial analysis to determine whether the impact of "Internet+Agriculture Industry Chain" finance on Dabeinong’s financing,investment,operation and growth is beneficial to the long-term stable operation of the enterprise.The following points are concluded throughout the text: First,the traditional agricultural industry chain finance model has not fundamentally solved the key factors that restrict farmers’ financing,and the phenomenon of rent-seeking and elite capture still restricts farmers’ financing,and the innovative model of "Internet+ Agricultural Industry Chain" finance is the right way to develop the industry chain under the digital countryside strategy.Secondly,compared with the traditional agricultural industry chain finance model,the "Internet+ Hog Industry Chain" finance has three comparative advantages in terms of flexible lending methods,fair resource allocation and equal status of subjects.Thirdly,the financial innovation model of "Internet+ Hog Industry Chain" of Dabeinong Technology Group does play a positive role in reducing the cost and increasing the capital utilization rate,but at the same time,the overall poor business condition in 2021 also reflects that the industry chain itself has structural risks and the risk system needs to be optimized.Finally,suggestions for the future development of "Internet+ agricultural industry chain" finance are put forward from three levels: first,core enterprises should prevent the structural risks of the agricultural industry chain;second,the pig industry should promote industrial transformation and upgrading;third,the government should strengthen top-level design. |