Research On The Prevention And Control Of The Huge Goodwill Impairment Of Beijing Culture Company From The Perspective Of Sequential M&A

With the improvement of China’s overall strength,China’s economy has entered a high-quality development stage.As the main part of China’s foreign promotion of cultural output,the film and television industry is developing with each passing day.M & A has become the main way for film and television industry companies to realize transformation,expand industrial scale and seize the market.However,due to the development needs of the film and television industry and the particularity of its asset light enterprises,the M & a premium is often dozens of times.These amazing premiums are an important factor causing the risk of goodwill impairment.Based on this,through in-depth study of the case of Beijing culture company,this paper explores the causes and impact of the huge goodwill impairment of film and television industry companies from the perspective of sequential M & A,puts forward useful improvement methods for these specific problems,and finally gives effective and feasible suggestions.Firstly,this paper summarizes the domestic and foreign literature and theoretical research results of goodwill and sequential M &A,disassembles and analyzes various problems in the process of M &A,and lays a firm theoretical foundation.Then,classify the case companies selected in this paper,make a comparative analysis according to the particularity of their film and television industry,as well as the overall M &A and goodwill impairment of the industry,and summarize the law of universality.Then,starting from the case company,this paper analyzes the M &a process of the company,judges the specific reasons for the impairment of huge goodwill,studies the motivation of high premium M &A,the causes of huge goodwill and the economic consequences,and tries to put forward specific and feasible suggestions for the above problems to effectively prevent the risk of huge goodwill impairment in the process of M &A.Finally,in view of the shortcomings of the case company in the prevention and control of huge goodwill impairment,this paper puts forward reasonable suggestions for improvement.When M &A,film and television industry companies should make reasonable choices in combination with their own positioning and industry development trend;The management of the company shall do a good job of back adjustment in advance before M &A,and take appropriate measures to reduce the risk of subsequent goodwill impairment;Regulators should improve the formulation of relevant disclosure systems and the specific implementation of laws and regulations,strengthen the supervision and disclosure requirements of enterprises,provide reference for other film and television industry companies,and control the risk of huge goodwill impairment from the source,which can provide reference for M &A of similar enterprises and better support the overall industrial development of film and television industry in subsequent applications.