An Empirical Study On Village-Enterprise Cooperation In Frontier Ethnic Minority Areas Under The Background Of Rural Revitalization

The rural revitalization strategy is a major strategy proposed by General Secretary Xi Jinping at the 19 th National Congress of the Communist Party of China.In mid-2021,under the guidance of the rural revitalization strategy,the National Rural Revitalization Bureau issued the "Implementation Opinions on Carrying out the Action of "10,000 Enterprises and 10,000 Villages",requiring governments at all levels to guide local private enterprises to participate in rural revitalization work according to local conditions.The issuance of the "Opinions"provides policy guidance for further expanding the scale and path of social capital development in rural areas.Naitoushan Village,Antu County,Yanbian Chinese-Korean Autonomous Prefecture,Jilin Province is a typical ethnic village with a strong Chinese-Korean cultural atmosphere and population environment.However,because the Naitoushan Village does not have the capital and talent base for the development of modern rural industries,the Naitoushan Village has been in a state of poverty and backwardness for a long time.It was not until a private enterprise M Company settled in Naitoushan Village that Naitoushan Village ushered in the spring of development.For a long time,the local government has transformed the Naitoushan Village as a tourism project,initially realizing the modernization development goal of the infrastructure and transportation conditions of the Naitoushan Village.After the renovation of Naitoushan Village was basically completed,the local government introduced M tourism enterprise in the form of attracting investment.Aiming at the current situation of tourism development in Naitoushan Village,M Enterprise and Naitoushan Village have gradually established a relatively stable "village-enterprise joint construction" cooperation model,which has initially formed a development framework for village-enterprise cooperation.After the continuous investment of capital and human resources by M Enterprise,the once quiet Naitoushan Village has begun to glow with new development vigor and vitality.However,as the cooperation relationship and cooperation model between Naitoushan Village and M Enterprise are still in their infancy,the two sides still face many challenges and obstacles in the process of deepening cooperation,such as the weak foundation of village-enterprise cooperation,the dissolution of cooperative development advantages,and the limited depth of cooperation,etc.The reasons for the above problems mainly include poor employment environment,insufficient government attention to cooperation needs,enterprise ignoring rural characteristics in pursuit of profit,and insufficient mutual recognition between village and enterprise.In order to further promote the in-depth cooperation between village and enterprise and realize the revitalization and development of Naitoushan Village,it is necessary to clarify the roles and roles that the government,village,and enterprise play in the process of village-enterprise cooperation,adhere to the dominant position of the government,and respect the dominant position of the village,Pay attention to the development needs of enterprise,and escort the cooperation between the village and enterprise in Naitoushan.