Research Of The Host Language In “CCTV Business Review”

This paper toke "CCTV Business Review" host language as the research object,selected the host language of 60 programs to build a corpus.Referenced to journalism,linguistics and other subject theories,combined with previous financial and economic review and host language related research,analyzed the host discourse,strove to summarize the regular pattern of "CCTV Business Review" about host discourse expression,language structure and communication efficiency.According to the corpus analysis,the host of "CCTV Business Review" uses professional terms,digital data and vague words,which not only reflectes their financial professionalism,but also shows the ability of popular expression.With the progress of "CCTV Business Review",the host mainly plays the role of providing basic news and information,asking questions and summarizing comments to expert commentators instead of the audience.According to the themes of different types of programs,the hosts of "CCTV Business Review" will change their positions in due time to achieve different session purposes.In terms of language structure,the host makes language preset as the starting point of the conversation,uses professional vocabulary,numbers or sets suspense to lead the topic,and actively chooses the wheel,holds or gives up the wheel conversion strategy to control wheel allocation.As a commentary program,"CCTV Business Review" aims to convey the mainstream attitude of CCTV towards financial events to the audience in the form of commentary,so that audience can grasp the background and potential impact of news events.The communication efficiency of the host’s discourse mainly includes four types:policy interpretation,public opinion supervision,public opinion guidance and serving people’s livelihood.