Research On Independent Innovation Strategy Of SN Optoelectronics Company

As a subdivision of the chip industry,optical chip is the core component of optical devices.The successful development of an optical chip depends on highly technical personnel,complex semiconductor manufacturing equipment and clean room.It is an important basis for judging the comprehensive national strength of a country.Due to the lack of core technology,advanced optical chip technology has been monopolized by a few foreign enterprises for a long time.In recent years,accompany with America government policy to limit China IC industry to develop.China needs to rely on the self to build the independent IC chain to break through technological constraints.As a optical chip company,own the real core technical chip will enhanced the company competitive power.So the innovation strategy based on independent innovation is the foundation of the long-term development of enterprises.Due to the huge investment in the semiconductor industry,small and medium-sized semi due to limited financing capacity,lack of technical personnel,and weak R&D capacity are often difficult to innovate.They prefer to use imitation and cooperation strategies as the guiding strategies of enterprises.Hope achieving innovative development through imitation and cooperation.However,they often fall into the trap of imitating low-end OEM due to their inability to master the core technology.SN optoelectronics company integrate chip design and manufacture,it’s goal is to building domestic high speed optical chips.It has experienced the evolution of independent innovation from imitating and innovating 25G photodetector chips,cooperating with the Chinese Academy of Sciences to developing advanced methane infrared detector chips,to creatively building high-end optical modulation chips through MEMS technology.This paper takes the independent innovation strategy research of SN optoelectronics Co.,Ltd.as the direction,through summarizing its development process,combined with the company’s IDM model.After reading and sorting out the literature related to independent innovation and strategy.Through strategy analysis tool to summary the influence fact of internal and external environment.After EFE and IFE evaluation,SWOT and QSPM strategy tool to clarify SN optoelectronics company future strategy is the technology-oriented breakthrough independent innovation strategy.Based on the technology-oriented breakthrough independent innovation strategy,this paper puts forward effective implementation methods for breakthrough innovation from the aspects of market,R&D,manufacturing and basic material R&D.Meanwhile improving the guarantee of innovative talents,innovation management,innovation funds and innovation culture,provide some suggestions for the implementation of technology-oriented independent innovation strategy.Company with China fast growth and policy support,more and more semiconductor company have been established in recent years.But most IC company have the same character,they are high investment,high risk and long return cycle.Due to high risk,many enterprises prefer to imitate high technology lower the R&D cost.But only imitate will not led the company for long term growth.Through taken the SN optoelectronics independent innovation strategy on the research.Hope this paper can help other similar development company to well growth.At last but not least to provide some references for the overall development of China’s chip industry.