Study On The Development Of Kiwifruit Industry In Cangxi County

As the origin of red kiwifruit,Cangxi County has been continuously increasing in kiwifruit planting area and output in recent years.The industrialization of kiwifruit is an important force in promoting the local economy.Although the local government has formulated a series of preferential policies for the development of kiwifruit industrialization,the results is not obvious,there is still a big room for the development in kiwifruit industrialization.This article conducts research and exploration on the industrialization development of kiwifruit in Cangxi County,and puts forward effective industrialization development measures based on local actual conditions,hoping to achieve the role of promoting the industry development of kiwifruit in Cangxi County.First of all,this article summarizes the domestic and foreign literature on the development of the agricultural industry and the development of the kiwi fruit industry.On this basis,the relevant theoretical basis of this article is determined,and then the basic development of the kiwi fruit industry in Cangxi County is explained in detail.Based on the actual survey in Cangxi County,SWOT analysis method was used to point out the advantages,disadvantages,opportunities and challenges in the development of the kiwifruit industry in Cangxi County.The study found that the development of the kiwifruit industry in Cangxi County has the advantages of excellent geographical location,rich experience of fruit farmer,large brand influence,good production mode,perfect planting technology,effective pest control measures etc.However,there are disadvantages of high planting costs,low labor quality,incomplete sales system,short industrial chain,poor financing channels etc.Facing opportunities such as good policy support,good market prospects,and rapidly developing logistics industry.However,there are challenges of increasing planting risks,increasingly fierce competition,logistics system is not advanced,and the integration of scientific research and development with production and sales is not high,etc.Finally put forward to improve the quality of labor,improve the management mode,extend the industrial chain,upgrade the logistics system,unblocking financing channels and other measures,in order to achieve the purpose of promoting the high-quality development of kiwifruit industry in Cangxi County.