Research On The Relationship Between Same Name Strategy,Family Involvement And Internationalization Of Family Business

In our country,as an important part of the socialist market economy,private enterprises are playing an increasingly important role in economic development.As the main form of private enterprises in China,family businesses still show unique competitive advantages and vitality.However,as the family’s creative generation" career has entered its twilight years,internally,family businesses are facing the disappearance of their core competitive advantages represented by low value-added manufacturing.,while,they urgently need to respond to the economic environment with an increasing localization trend and the challenges of the new crown epidemic,externally.How to actively respond to market changes and make good use of internationalization is both a major strategic opportunity and a real problem.Studying the influencing factors of family business internationalization can help family businesses get rid of their disadvantages,which is of great significance today when family businesses need to upgrade and expand overseas markets.According to this situation,the study based on Organizational Identity Theory,Stewardship theory and Upper Echelons Theory,relying on the Chinese family business database,selects the unbalanced panel data composed of 6,371 observations of 1,241multi-person family companies with international behavior from 2008 to 2018.The research results show that:(1)Compared with non-family named businesses,family characters in the business naming is beneficial to promote the internationalization of family businesses(depth and breadth);(2)Family involvement plays a part intermediary role between same-name strategy and internationalization of family companies.Compared with companies with low degree of family involvement,companies with high family involvement tend to have a higher depth of internationalization and a lower breadth of internationalization(3)The degree of industry competition regulates the relationship between family involvement and the degree of internationalization of family businesses.The degree of industry competition enhances the positive impact of family involvement on the depth of family business internationalization,and weakens the negative impact of family involvement on the breadth of family business internationalization.The potential theoretical contributions of this study are as follows: First,we use an innovative perspective of "same name strategy" in family corporation related research,and introduce organizational identity theory and stewardship theory to begin a Cross-study.Second,we use family involvement,which is a family governance element,to explore the mechanism between "same name strategy" and internationalization of family enterprises.The thesis also has certain practical significance: Firstly,it helps family enterprises understand the meaning of family identity,which plays a positive role in internationalization.Secondly,it helps to clarify the advantages and disadvantages of family governance in internationalization process,and makes family enterprises adjust their international vision and respond to external competition actively.