Packaging design is a continuation of the life of the product, itsregional carrier promotion and dissemination of culture. The topic of"love at first dumpling" Festival of snack food packaging design researchand practice as research object, by studying abroad dumplings anddumplings packaging market situation and the status level for the currentproblems in the packaging for the dumplings and traditional festivals oftraditional domestic the loss of culture, combined with the marketsituation for dumplings packaging redesigned to locate and programanalysis, for breaking the dumplings without distinction packaging statusquo. Through the study of this traditional festival food and dumplingsyield modern snack shop on behalf of the packaging structure, functionand other aspects, and strive to design a traditional festival foodpackaging with a new flavor of the times.In the design creation to emotional design as the main researchmethods, people-oriented, low-carbon green design concept to discoverthe problem, based on the market to solve the business, cultural issues asthe goal of creative ideas for design creation. Considering the design ofthe traditional Chinese Dragon Boat festival culture, to the point, fromdumplings packaging design continues to spread and promote the traditional festival culture. The new packaging design to achieve acontinuation of traditional culture and the promotion of new carrier. Bothto meet the growing consumer demand for aesthetic and functional.And the traditional culture into everyday life, to promote the role.Form follows function, often caused by excessive decorationexcessive packaging frills neither played the role of creating productvalue, let alone promote cultural promotion. Packaging design shouldfocus on the cultural, functional, innovative structure, packagingdesigners should effectively create new value for enterprises and nationalculture brand. |