| The paper is discussing a new investment process in culture industry from the perspective of venture capital. Culture industry values human creation, which is absolutely acknowledged by venture capital, which extremely functions in knowledge economy, especially modern technology development 'cause a large amount of capital is required in translation from technology to practical productivity. During initial period, many high-tech enterprises lack capital, meanwhile they have difficulties to obtain investment via bank or investing facilities due to high risk and no reference of credibility. They have to turn to venture capital. VC focuses on making profit from investing potential market. VC enjoys high development and high appreciation by taking management risk during project start period via converting human resource to valuable human capital. In this point, culture industry and venture capital share common interests.Contemporary culture industry development in China is sluggish due to policies and capital limit. The paper expatiates the possibility, accessibility and visibility of introducing venture capital into culture industry. It also suggests on how to make it work. The paper expects to generate a new investment for Chinese culture industry. |