Government Portal Information Resources Individual Users Perceived Value And Satisfaction Research

The core of E-Government construction is how to explore and utilize government information resource effectively. Although it has made remarkable achievement in our country, the information service they provide is still not satisfactory. The problems existed can be summarized in the following aspects: low applicability, slow updating, low utilization ratio, delayed feedback. Most government portal website is just playing an ornamental role, thus can not improve governmental work efficiency; instead, the operation cost is increased.Information communication between government and the public has not been significantly improved after the opening of these websites, What's more, it greatly reduced the satisfaction of the public about the information service provided by the government portal website. Therefore we must improve the information service provided by the government portal website, it is not only the vitality of the E-Government construction, but also the key to explore and utilize information resource of the website.With the portal website of Zhejiang Province (http://www.zhejiang.gov.cn) as the research sample, the thesis adopts related theories such as customer value theory and satisfaction theory to study user value perception and satisfaction about government information resource from the individual point of view. The thesis adopts statistical analysis to process the data obtained from the questionnaire to study interrelationships between user value perception, expected value and satisfaction discrepancy between different users, the gap between perceived and expected value, users' perceived value and satisfaction. Based on these analysis, the thesis studies how to improve information service provided by the government portal website from the perspectives of users' value and users' satisfaction, so as to make suggestions on how to effectively explore and utilize information resource provided by the government portal website. The outcome of the research includes the following four aspects:(1)The users' perception value of the information resource of a government portal website includes the following six categories: Service, Experience, Quality, Image, Cost and Security. The outcome of the analysis shows that the above six aspects effectively reflect the users' requirement about the information provided by the government portal website;(2)Due to the difference in their age, education, profession, the internetproficiency, the frequency of visiting the website of government, etc., the user have different requirements about the information resources and their satisfaction is also varied;(3)There is a gap between the users' perceived value and their expected value.(4)The users' satisfaction is affected by the satisfactory disparity and the perceived value. Different aspects of users' perceived value have different effects on the user s' satisfaction, among them the service affects directly the satisfaction, while cost have the least influence on it.