The Visual Images To Convey The Narrative Of Contemporary Consumer Society

Fast and violent consumer society is affecting all areas of society. Today, we have a variety of visual images Language TV, movies, etc. into the network. In such a new arrival,"Reading Pictures", the video narrative inevitably changing. Chinese film director in the sixth generation debut just beginning to show a rebellious attitude, in the cracks of the mainstream discourse, the image is quite different from the previous generation narrative director.Their movie not through manufacture illusion pleasant sensation to market compromise, but is more pays attention to these but "cannot speak" stemming from the taboo the social reality, appears faces directly the reality the courage and sincere. In the theme selection, they pay attention to the metropolis, the borderline person, the thief, the prostitute, do not have industry the youth these edge person to declare a position frequently immediately in the movie; In the narrative strategy, they frequently on the character body integrate own in the play experience, has the autobiography color more or less; In the phantom style, they emphasized the real light, the color and the sound, utilize the long shot photo massively, forms on-the-spot report style. They pay great attention to take the movie inspect the contemporary metropolis ordinary/edge person’s life condition as the medium, the new generation of youth in the historical reforming time confused, puzzled and is at a loss how to proceed under theirs lens is really recorded.This paper analyzes the sixth generation of film director works, trying to investigate the effects of consumer society under the background of the image in the narrative of their work on a new culture propagation. In today’s consumer age "content is king", sixth generation directors still adhere to the spirit of humanism, based on ordinary people’s life, the depth of excavation glittering humanity, expressing concern for humanity through visual impact. They are differ from the mainstream market, but also to withstand market pressures, they survive in conflict with the reality of self-contradiction. Although it seems they are still hovering at the edge of the system and outside, but their work is of supreme values of the consumer society in the interests of the reflected image of abandoned, is to be re-consumption reduction of visual symbols of human culture.