Research On The Optimization Of The Chongqing CCT Comics Show Enterprise Internal Control Environment

With the developments of animation industry,comics show has also throughout China.As China’s domestic cartoon industry immature,local comics show mixed,which seriously affect the development of China’s animation industry.Control environment as the basis of internal control have drawn the attention of the enterprise and application.In practice,it also did not cause attention and concern.As people’s living standards improve,a new generation of employees has become a research focus at home and abroad.Comics show is representative,but neglected in the internal control environment construction.At the same time,the values of the teenagers is immature,plagiarism,squeeze the original author,these require the enterprise bear the social responsibility.At last,comics show enterprise as integration platform of animation industry resource,it closely with consumers and exhibitors to form triangle value chain,it is very important to enterprise value chain to join the social responsibility.Give priority to with corporate social responsibility,combined with the value chain to build exhibition enterprise internal control environment,the optimization of enterprise culture and development strategy.Using the method of literature research and case analysis to studied the topic.Firstly,to provide theoretical support for case analysis,as a result of the case enterprise customers in the industry value chain and exhibitors to form the triangular platform closely,to explain from two aspects of the five elements of internal control environment and value chain.Then,Access to enterprise information,the value chain analysis enterprise,employees,social responsibility and deficiency in the internal control environment,including clear development strategy and strengthening the study on optimization of enterprise culture construction.It points out the problems in the internal control environment,organizational structure was not perfect;development strategy not clear;human resources was inefficient;the lack of social responsibility and enterprise culture.Finally,aiming at the shortcomings of the enterprise,optimize it from the above five parts.It can improve enterprise management level.