Movie Poster Design In The Text Reconstruction Research

With the rapid development of science and technology and economic globalization,profoundly affects our way of life and thinking patterns,even the visual aesthetic feeling is changing so much.The vigorous development of digital technology on the visual communication way,promoted the movie posters text visual communication technique and presents the changes in the way.Movie poster design in the text,as the important elements of the movie theme,expressed in a poster designers is often used to.Through the reconstruction of the text to make the movie posters convey information more intuitive,to strengthen the theme and the effects of emotional appeal.This article mainly aims at the text reconstruction in movie poster design art,first describes the basic concept of text reconstruction design and movie posters,text and the correlation of the basic principles of text reconstruction in movie poster design.Again,in the language of text reconstruction in movie poster design as the breakthrough point,explores the glyph of deconstruction and sense of beauty,from the perspective of intertextuality between the quality and the form of the former two carried on the thorough analysis.And text reconstruction in movie poster design value were discussed,it is concluded that the text decorative components,forms of creative and rendering of three aspects,such as the diversity of value.And then further analyze the movie poster design in the visual culture to text,it is concluded that the text reconstruction of three aspects such as the localization,human nature and diversity of visual culture.Finally,combined with the graduation design practice to explore the significance of theoretical research and value.