Resonance Media Shaping

This article reviews the development of book design in China in recent years,focusing on the transformation from "book binding" to "book design" and the concept of "people-oriented" as the core,and the "emotional design" and "five sensations" formed under this understanding."The idea has been dealt with,and combined with the current design reality,the problems in the application of these concepts have been analyzed.In order to solve these problems and in order to better apply the ideas of the predecessors,the author tried to design the "Five Senses" of Sugiura Kangping and use Donald Norman’s "emotional design" as its design objective to realize a kind of evoke.Readers’ daily experience to achieve emotional resonance design.This is the emotional book design that is based on the daily experience mentioned in the title of this article.In this kind of design,books are not only the carrier of textual information,but also a kind of media that cause resonance.Therefore,how to respond to the reader’s psychological needs to the greatest degree becomes the core of this article.The author gave a detailed and detailed explanation on the design practice of the book "Innocent Museum".Based on a deep understanding of the keynotes and connotations of the design objects,this design has made various attempts in the visual,material,and form aspects around the realization of the reading function and the transmission of the internal temperament of the work,in an attempt to mobilize the target as much as possible.The sensory experience arouses the reader’s emotional resonance.With such a design approach,a more in-depth and close relationship between readers and books can be established to better use the value of paper media,which is the core meaning of this design.