The Study Of Su Bingtian Media Image

Since 2009,Su Bingtian won the national championships in the men's 100 meters champion after gradually emerged,resulting in a rising trend of occupation career.Su Bingtian in 2014 under the premise of pressure and risk as a whole,the risk change technology.A year later in 2015 during the world championships in Beijing,Su Bingtian,with its own strength in 9 seconds to break into the world championships in the finals of the meter,and won the ninth place in the final of the world cup in the final of the world championships in.At the same time,composed by Su Bingtian et al Chinese man four,in the 2015 Beijing World Championships 4x100 metres relay race won the silver medal,created a new history for the China track,add a touch of sparkle for Asian Athletics glory.The related report of our country outstanding sprinter Su Bingtian,the sports news reports,supplemented by the form of other types of real-time reports,shaping and propaganda characters and guide public opinion directly or indirectly,a certain sense of vane.In the diversified development of the moment,the media image of the famous athletes is also the mirror of the times.With the development of globalization and the environment of traditional media and new media interaction under the background,this paper using the method of literature,content analysis,logical analysis,mathematical statistics and expert interview,the mass media on the image of Su Bingtian report on the media image of Su Bingtian was established and the way and method of moulding focus on the center of gravity.At the same time,through the analysis of the basic situation of Su Bingtian's own sports performance,the paper analyzes the media image of Su Bingtian in different stages.In the traditional media and new media analysis of the Soviet Union and the media image of the presentation of the methods and categories,analysis of the media reports related to the presentation of Su Bingtian's image and image of the expression and presentation methods and means.Research shows that the mass media reported on Su Bingtian Su Bingtian with the competitive level of state showed a growth trend: the attention of the media reports,increased number and single coverage increase,report angle and subject diversification.In the image of Su Bingtian from a man in a green hand relatins,a powerful and promising excellent relatins "to" Asian night "," red lightning ";from" rising star "to" best in Asia "and" world class ";from a" low-key "," humble "and" somewhat introverted "big boy image,gradually changed and shaped into a" with the interviewer talk topic guide".Generally speaking,the media of all walks of life have a positive energy,which can represent the Chinese track and field and the speed of China's sports in a certain sense to Su Bingtian's media image.In the rapid development of the present,with the development of track and field sports star more brilliant,people will replace another,will continue to love the enthusiasm and to track and passed to the audience.In the track and field events,for the time being did not achieve a more satisfactory attention.For the athletes themselves and the athletics,track and field by individual projects as a breakthrough point,promote the overall development,provide thinking and reference for days after the China image,the influence of track and field.