| Diet is one of the important factors affecting the development of tourism industry.Since tourism has been a highly developed industry,the vast majority of tourists are not only satisfied with the tour of natural scenery and historical sites,but attempting to experience and explore the culture background of the destination.Besides meeting the tourists’ physical needs,local diet which full of regional characteristics also satisfy their mental demands—the intention to close to local culture.So it is high time to combine the regional food culture and tourism industry together and develop regional food culture,which also gradually arose great attention in academic circles.The tourism industry in Taierzhuang has developed rapidly over past several years,especially the Taierzhuang ancient city,after several years of construction and development,which has accumulated a lot of popularity and bring a higher number of tourists.But the depression of catering industry and the lack of regional characteristics in Taierzhuang food culture are not coordinated with the bloom.Therefore,it is necessary to exploit local characteristics of food resources and promote local food culture,which obviously of great realistic significance in promote both local food culture and tourism developed.By summarizing the causes of the formation of Taierzhuang food culture,summing up the rich resources,analyzing the developing status and existing problems,and using SWOT analysis method,this paper has discussed the advantages,disadvantages,opportunities and threats that Taierzhuang ancient city must faced to develop local food culture tourism.And then draw the conclusion--the development of the Taierzhuang ancient city food culture tourism has a strong advantage and a great external environment,as the internal weaknesses and external threats can be overcome and avoid.And thus offering following proposals: introducing modern management team to do the publicity to promote Taierzhuang food culture;centralized planning delicacy block;holding Taierzhuang local food culture exhibitions;carrying out delicacy Culture Festival;enhancing tourists Cultural experience and so on,which in order to cultivate the second tourism economy growth point in the form of “tongue of the Taierzhuang” to promote the development of tourism of the Taierzhuang ancient city. |