Design And Development Of Creative Derivatives Of Museum Collection Resources

In recent years,under the tide of vigorous development of cultural industries,the development of creative derivatives in museum collections has become an emerging hot spot for the development of museums.How to truly activate the "museum of revitalization" in the development of creative derivatives of collections resources has also become the current museum Important new problems in business development lie.This research focuses on promoting the national spirit as the macroeconomic core,based on national conditions,analyzes the current status and shortcomings of the development of creative derivatives in museum collections in China,and combines "culture +","creativity +","activation" and "humanism principle" In the process of "activating" the collection of resources,meeting the demand of mass culture and consumer culture and shaping the image of urban culture,we have explored a development and practical strategy combining social and economic benefits with the building of spiritual civilization.Through field research and literature research,the author analyzes and contrasts the real development cases of the creative collections of museum collections in Beijing,Nanjing,Taipei,and abroad,and establishes the theoretical and practical basis for further research on this topic.At the same time,on the basis of practicing the design and development tactics in the related cases,the author combined the professional knowledge of cultural semiotics,product semantics and cultural creativity to analyze and analyze "cross-border cooperation","art empowerment" and " Cooperation between colleges and universities " and other strategies in line with the needs of the times and the actual development.Based on the actual situation in Tianjin,this research also collects a large amount of documents and colloquiums,and analyzes the status quo of the development of creative derivatives of its special collections resources.At the same time,this paper proposes the problems of pre-existing from two aspects of brand building and category development.Digging the characteristics of cultural connotations and creating "culture +" brand two innovative research strategies to develop resources and creative collections of Tianjin characteristics of the development and design,with a view to shaping the city of Tianjin culture,local culture and characteristics of the new construction and enhance public culture Consumer culture and sentiment and other areas of cultural construction to help.At the end of this paper,the relevant development strategies,practical applications and the development of creative derivatives of collections of resources in Tianjin Museum are found out from the domestic and foreign cases,and the essence of the development of creative derivatives of collections is summarized.