Facing increasingly environmental problems,the thesis will start with how can naturalbio-materials instead of traditional materials.It found that during the application,most natural bio-materials,such as Bacteria Cellulose(Kombucha),are generally expensive,difficult to volume production,and in a small circle of application.Nowadays,under the trend that consumers prefer paying more on experiences than using,whether can we encourage more non-professionals to participate.In other words,we use public participation to help the application research of natural bio-materials.In this way,we brought into full play the wisdom of the masses.The thesis through analyzing the social background and the present research of naturalbio-materials found the value of natural bio-materials and their current problems.Then it focuses on how to broaden the application field of these materials.Through studying the experience economy,the open-source community,etc.and some classical success cases,I think that a marketization possibility of natural bio-materials is to use them asexperience materials to interact with ordinary people.There are many types of natural bio-materials.Of course,not all bio-materials can be used as experience materials.Therefore,in this thesis,according to the characteristics of experience materials,I gradually narrow down the target bio-materials.Then,I foundsome more suitable bio-materials' types.Finally,Bacterial Cellulose is one of the most suitable bio-materials to be selected as an example for further research. |