Based On The Research On The Rhetorical Expression Of The Language Of Photographic Images Under The Background Of The Era Of National Photography

With the advent of the era of universal photography,the rapid development of digital technology has lowered the threshold for people to enter,especially the development of social networks,providing a platform for carnival photography.On this platform,people use photographic images as the main way to communicate.Therefore,in order to better express communication,it is very important to analyze the rhetorical expression and application of photographic image language in the era of universal photography.First of all,it sorts out and analyzes the historical context of photography from the popular image language to the era of universal photography.Secondly,in the context of social networks,photography has become a visual language for communication and sharing.Based on the close relationship between social network and national photography,from the direct expression and indirect expression of two needs,the relationship between Roland Barthes' photographic image rhetoric and ideological connotation is used as a theoretical support to explore the rhetorical expression of photographic image language and use.Finally,based on the existence of the phenomenon of entertainment for the whole people,from the effect of the entertainment visual image presentation,the rhetoric of the photographic image language is carefully combed and analyzed.Interestingly,after entering the era of universal photography,because of the proliferation of pictures and the online platform can provide instant communication and expression,the image production tools with strong freedom from the beginning of the birth seem to be from absolute to absolute.Presenting freedom to pan-entertainment and the development of tools controlled by capital for flow and profit.Therefore,this article extends a kind of thinking with fear and criticism.