Research On Sina’s Image Construction Of Depression Under Agenda Setting

Now the society is in the stage of rapid development,social pressure and workplace pressure make people’s inner conflicts intensified,and more and more mental problems and psychological problems appear.As the primary threat of mental health,the incidence rate of depression has become the top of mental illness in recent years,and the topic of depression has become the focus of attention.At this stage,the mass media in our country did not pay enough attention to the issue of depression,which affected the audience’s complete and scientific cognition of depression.At the same time,mainstream media such as sina.com are not comprehensive enough to construct the image of patients with depression,which is not objective and true.In the context of agenda setting,this kind of non objective media report makes some depressed patients in the state of collective aphasia.With the use and popularization of new media platforms such as "two micro platforms" and "one micro platform",more depressed patients are willing to seek relevant platforms for speech expression and information collection.The expression of this platform gives them greater autonomy,but generally speaking,the media of depressed patients The stigmatization of image is still obvious,and this group still bears the negative label which is difficult to remove.In this study,sina.com’s relevant reports on depression are taken as the research object,and the research forms such as content analysis and interview are used to analyze the characteristics of sina.com’s topic setting,analyze the impact of sina.com on public cognition under the agenda setting,and interview 20 patients with depression through the interview method,so as to reproduce the real image of depression groups and suppress the real depression The image of Yu group is compared with that of sina.com.Based on the results of content analysis,this study shows that sina.com’s image construction of depression has some shortcomings in terms of time duration,coverage and diversity of the reported content,as well as the image building of depression groups,and also has some impact on the public’s cognition.Platform building has produced "cognitive","image","physiological" and other deviations.In image building,it also focuses on "negative","victims","elite disease" and other images,and then analyzes the impact mechanism of media reporting anomie and puts forward relevant solutions.