Innovative Design Of Bronze Products Based On Gansu Silk Road Cultural Symbols

With the development of our country’s economy,the state attaches more and more importance to cultural industries.In recent years,the central and local governments have issued a series of policies on cultural tourism to promote the development of the cultural innovation and design industry.As an important channel of cultural exchange between China and other parts of the world,the Silk Road promotes the inheritance and promotion of excellent Chinese culture.Gansu occupies the key land and the golden section of Silk Road,has rich silk road cultural resources,and its creative design is of great historical and cultural significance to the inheritance and development of silk road cultural spirit.Based on the theory of the correlation between silk road culture and product design decision in gansu province,in order to reduce the subjective bias of designers,this paper analyzes the influencing factors of silk road wenchong product design from the point of view of user demand,and probes into the innovative design method of silk road culture combined with non-waste copper products in gansu province.Through combing and analyzing the cultural symbols of silk road in gansu,comparing and studying the non-exsanguinated bronzes,and carrying out field investigation in lanzhou,tianshui,lintan and minxian counties,the product design evaluation index system of silk road culture bronzes in gansu was constructed based on analytic hierarchy process,entropy and game theory combination empowerment method,and the product design needs of silk road culture bronzes in gansu were obtained and the target products were extracted to guide design practice.The research is as follows:(1)The current situation of Gansu Silk Road cultural symbols and non-heritage bronze research is systematically analyzed.Through the study of cultural and creative product design,the study of Silk Road culture and Silk Road culture and creativity,the study of bronze and the application of product design decision-making methods,we analyze the development history of Silk Road culture,analyze the artistic value of Gansu Silk Road culture,build a library of Gansu Silk Road cultural symbols,and outline the historical background of Gansu bronze and the development status of Gansu modern non-heritage bronze,investigate the production materials,mold material ratios and casting processes of Gansu modern bronze.The research will be compared with the national non-heritage bronzes to provide material basis for design practice.(2)The evaluation system of the product design indexes of Gansu Silk Road cultural bronzes based on the combination weighting method of game theory is constructed.Firstly,the application steps of hierarchical analysis,entropy method and combination weighting method of game theory are sorted out;then,literature research,questionnaire survey and expert interview are adopted to obtain the target product design requirements and transform them into design indicators;finally,the hierarchical analysis method is used to construct the index system of cultural and creative product design,and the game theory idea and entropy method are combined to solve the comprehensive weights of design indicators,which provides theoretical support for design and practice.Finally,we use hierarchical analysis to construct the index system of cultural and creative product design,and combine game theory and entropy method to solve the comprehensive weight of design indexes,so as to provide theoretical support for design practice.(3)Completed the innovative design of series products of bronze ware of Gansu Silk Road culture.Taking the bronze tableware design of Gansu Silk Road culture as an example,extract and optimize the design elements of the target product,use the above analysis results to express the innovative design scheme,and evaluate the design scheme through fuzzy comprehensive evaluation method.Based on the above process a series of designs for bronze products from the Silk Road culture of Gansu was completed.This study proposes a combination weighting method of game theory for the evaluation process of product design indicators of Gansu Silk Road cultural bronze products,and verifies the feasibility of the process through design cases.The design practice shows that the process helps to improve the scientific nature of the product design process of Gansu Silk Road culture and provides a theoretical reference for the evaluation of Silk Road culture design.