Research On The Innovation Of Supply Chain Finance Operation Mode Of A Steel Trading Company Under The Digital Background

Chinese steel trade enterprises are gradually becoming mature,but with the diversification of competition and the constant change of market demand,the role of steel trade enterprises is also changing.Traditional iron and steel trading enterprises mainly focus on procurement and sales,integrate the demand of downstream demand side to purchase in a centralized and batch manner,and then distribute to various demand customers to earn profits by earning interest margins.With the continuous development of business and profound changes in the internal and external environment,steel trading companies will only rely on the "purchase and sale" mode to reduce the overall performance of the company and gradually lose market competitiveness.Based on this,the transformation and upgrading of steel trade has become a general trend in recent years.As steel trading enterprises link upstream steel plants and downstream steel customers,they have a large number of readymade upstream and downstream customer resources,so they effectively carry out supply chain finance business based on this.At present,the supply chain finance business carried out by most steel trading companies focuses on three aspects: "fund tray","equipment leasing" and "futures trading".It faces many external risks and is difficult to control risks.The A steel trading company studied in this thesis is a large provincial state-owned enterprise,which has also expanded the supply chain finance business in addition to the traditional trade business.Relying on the credit background of state-owned enterprises and strong capital reserves,A steel trading company gradually began to explore and try the supply chain finance business in the early years.With the expansion of the supply chain financial business,A Steel Trading Company also has many problems.Through in-depth observation of the capital flow,logistics and information flow of A Steel Trading Company,it is found that the main problems of A Steel Trading Company are low capital turnover rate,high business costs,and high systemic financial risks.Through analysis,it is found that the main reason is that the company’s information management ability in the supply chain financial business is insufficient,and its information processing ability is still lagging behind.The management of customer relations is still relatively passive.In addition to the drastic changes in the internal and external environment,the company cannot adjust the corresponding strategies in time to ensure that the company can adapt to changes and maintain long-term competitiveness.Under the digital background,A Steel Trading Company has built a supply chain financial operation mode based on digital technology.In this mode,the ecommerce platform gives consideration to the monitoring function of internal and external core information,such as logistics information,financial risk information,price fluctuation information,and so on.It has innovated a new mode of financing and property management,reduced the cost of financing and transaction,reduced information asymmetry,and improved communication efficiency.The big data platform manages and monitors customer credit information and capitalizes customer credit information,creating new requirements for pledge in the supply chain financial operation model.Finally,through technical guarantee,organization construction and talent training,it provides guarantee for the company to realize the strategy of digital supply chain financial operation mode.The two innovation areas of this thesis reflect that the online supply chain financial business has improved the business efficiency and the company’s ability to make rapid decisions,providing a guarantee for the company to improve quality and efficiency and improve competitiveness.At the same time,the use of customer credit assets as a part of the pledge provides a new idea for the company to carry out various commercial activities,alleviates the pressure of upstream and downstream pledge,relieves the pressure of enterprise funds,and also provides A Steel Trading Company with a more competitive new element to win orders.It also provides an important reference for building a new business partnership.