Research On The Selection Of Technical Behavior Of Agricultural Green Development Of Farmers And Herdsmen In Nyingchi City

At present,under the international and domestic background of global warming,serious environmental pollution and increasing shortage of resources,China’s agriculture is facing many agricultural non-point source pollution problems such as agricultural non-point source pollution,excessive use of chemical fertilizers and pesticides,and improper disposal of agricultural waste,while steadily increasing the total grain output.The drawbacks of extensive agricultural development methods have become increasingly obvious,arousing the attention of the state and society,and the development of green agriculture has increasingly become a consensus of people.The 20 th National Congress of the Communist Party of China and the No.1 document of the Central Committee in the past three years have made strategic instructions for the green development of agriculture,clearly stating that it is necessary to reduce the use of chemical fertilizers and pesticides,build a green production and lifestyle in agriculture,promote harmonious coexistence between man and nature,promote the green and sustainable development pattern of agriculture,promote the green development of agriculture,and lay a solid foundation for green agricultural development.As the most direct participant in agricultural production activities,farmers’ production behavior will have a significant impact on agricultural green development,and it is of great significance to promote the green development of agriculture by studying the influencing factors of farmers’ choice of agricultural green development behavior and putting forward feasible suggestions that can promote farmers’ choice of green production behavior.Tibet is an important ecological security barrier of the country,and its green agricultural development process has important strategic significance for the green development of agriculture in the whole country.Based on the theory of ecological agriculture and the theory of farmer behavior,this paper studies the current situation and problems of agricultural green development in Nyingchi City,Tibet,and conducts a case study on the green development of agriculture in Suosong Village,Nyingchi City.Combined with the data obtained from field research in Nyingchi City,an econometric model was constructed to deeply analyze the influencing factors of the choice of agricultural green development technology of farmers and herdsmen in Nyingchi City.The empirical results show that the cognition and acceptance of agricultural green development technology by farmers and herdsmen decreases with age,because the higher the education level,the stronger the ability to recognize and accept agricultural green development technology,and vice versa.The relationship between household income and the willingness of farmers and herdsmen to adopt green agricultural development technologies is directly proportional,and the higher household income,the higher the willingness to adopt green production technologies.Those farmers and herdsmen who believe that excessive use of chemical fertilizers and pesticides are more likely to adopt green production methods;Subsidy policies and technical training can effectively stimulate the enthusiasm of farmers and herdsmen to adopt green production methods.Finally,based on the empirical research conclusions,this paper puts forward the following feasible suggestions: vigorously promote the development of education,implement age-segmented education measures,ensure the comprehensiveness of the popularization of education,and ensure that rural human resources who have invested in agricultural production activities and have not yet invested in agricultural production activities can internalize the concept of agricultural green development in their hearts and externalize it in practice;Increase the intensity of technology promotion and training,adapt measures to local conditions,improve the promotion and training system through various forms of working methods such as governments,enterprises,scientific research institutes and other parties,publicity brochures,self-media,short videos,centralized training,village-based guidance,and organizing technical exchanges;Strengthen the benefits and guidance of policies,reduce the cost of green technology adoption for farmers and herdsmen with subsidy measures,guide farmers and herdsmen to join agricultural cooperatives,reduce the cost of technology diffusion,and promote the establishment of market standard systems.