| Narrative is the main way of information transmission and communication for human beings.Graphics,characters,colors and other elements in life carry narrative functions,which have attracted the attention and attention of the academic circle.Because the narrative nature of design greatly enriches the presentation of visual pictures,strengthens the expression of visual concepts and thoughts,and promotes the practice of visual design theory.Under the influence of the Internet,we have entered the era of screen media.Screen media has affected the development of visual design from two-dimensional to three-dimensional,four-dimensional and even virtual interaction.The multi-dimensional development of design has also made the need for dynamic visual information more obvious,from static to dynamic.The shift has also made motion design more and more important.This paper takes the narrative of design as the research category,and discusses and studies the design practice of narrative arrangement in dynamic design.First,analyze the influence of screen media on visual communication design in the information age,by discussing the media changes of visual design,from printing to screen,from fixed to mobile,from static to dynamic,and dynamic design in various media fields The application of dynamic design summarizes the inevitability and communication value of dynamic design.Therefore,by analyzing the relationship between narrative design and dynamic design,we will conduct an all-round analysis from the narrative structure combined with dynamic design,including the time elements,space elements and plot elements in the narrative structure,and summarize the corresponding The application of narrative in dynamic layout design.The second time,after studying the narrative structure of dynamic layout design,I began to explain the dynamic layout design from the perspective of narrative design,analyzed the design strategy combined with the case,and tried to construct and sort out the design rules in dynamic layout,including information The logic of communication,the order of layout,and the extensibility of space experience are three principles.Finally,the author uses the above-mentioned points of view in the graduation design works to verify and practice the narrative design techniques in dynamic arrangement and analyze the future development and possibility of dynamic design in the design.I hope that designers will pay more attention to the arrangement in dynamic design narrative. |