Research On Female Image Construction In Sports Documentary

With the deepening of reform and opening up,Chinese people pay more and more attention to the concept of sports power,and pay more attention to feminism.Video plays an important role in spreading sports culture and gender awareness of equality.Sports documentary is one of the important forms of expression.By using text analysis and case study,combined with Fairclough’s discourse analysis theory,gender theory and postmodern feminist theory,this paper discusses how to construct a three-dimensional image of female athletes in sports documentaries from the perspective of text structure,vocabulary selection,symbolic rhetoric,lens language and discourse practice,and how social relations in a specific context affect the shaping of female images in sports documentaries,It is expected to provide a new perspective for the creation of sports documentary in the future.The study found that sports documentaries should fully tap sports cultural resources,break through the text structure of traditional documentaries,express the independent growth process of sports women through visual expression and rhetorical techniques,reflect the noble quality of women,combine the social context with intertextual expression to make sports women break through the gender stereotype label under the patriarchy,show the physical and mental growth and powerful power of female athletes,and make them independent and confident The three-dimensional and vivid female images enter the hearts of the audience,and ultimately promote the spread of the gender concept of health and equality in China and even the world.