| College students are the most active part of the youth community in the media interaction field.After extensive discussion and evaluation by the public,certain images presented by the media will ultimately form some consensus and shape a mainstream aesthetic and some minority aesthetic standards.With the promotion of the beauty economy,self-image has been given meaning such as competitiveness and aesthetic taste.College students are increasingly paying attention to self-image,and their concerns about self-image include not only concerns about physical representation,but also concerns about aesthetics itself.Previous studies have found that individuals who are not satisfied with their self-image have a attentional processing bias towards body words,pictures,and food related information,and that individuals’ cognitive styles have an important impact on their psychological cognitive processes.This study used a questionnaire to divide ordinary college students into high and low self image attention groups to explore the impact of cognitive style on individual self image aesthetic cognitive processing.Study 1 is the development of a self image attention questionnaire.The questionnaire contains 17 questions and a total of 3 factors(three dimensions of appearance,body shape,and clothing wear).The overall internal consistency reliability of the self-image concern questionnaire is 0.916,and the internal consistency reliability of the dimensions of body concern,clothing wear concern,and appearance concern are 0.924,0.890,and 0.831,respectively.The confirmatory factor analysis(n=443)showed that the questionnaire had a good structural validity(χ~2/df=3.688,RMSEA=0.062,CFI=0.916,TLI=0.902).The results showed that the questionnaire was reliable and valid,and could be used to measure college students’ self-image attention.Study 2 is an experimental study of point detection tasks,including Experiment 1and Experiment 2.Using positive and negative self image aesthetic evaluation words as materials,Experiment 1 examined the attentional bias characteristics of self image among individuals with different levels of self image attention;Experiment 2examined the differences in attention bias of individual self-image in different field cognitive styles.The results of Experiment 1 showed that in the aspect(1a)dimension,individuals with high self image attention had a greater attentional bias compared to individuals with low self image attention;The high self image attention group showed attention bias towards both positive and negative appearance words;Subjects with low self image attention tend to pay attention to negative appearance words and exhibit difficulty in detachment from attention;In the dimension of form(1b),individuals with high self image attention tend to pay more attention to negative form words compared to positive form words;Compared with individuals with high self image attention,subjects with low self image attention tend to pay attention to positive form words.In the dimension of clothing(1c),compared to subjects with low self-image attention,subjects with high self-image attention showed a more significant attentional bias.The results of experiment 2 showed that in the aspect of appearance and form,the field independent cognitive style subjects had a attentional bias towards positive appearance words and negative form words,while the field dependent subjects did not have such a attentional bias;No attention bias or differences between individuals in different cognitive styles were found in the dimension of clothing wear.. |