Research On The Design Of "Dangerous Plant Kingdom" Popular Science Picture Books From The Perspective Of Experience Economy

From the point of view of the popular science picture book publishing market,in the introduced version of science picture book market is very competitive atmosphere,although the domestic original science picture book has made great development,but in comparison is still in the growth stage,there are complex content expression,single form of expression and other aspects of inherent performance,and due to the special properties of the creation of science picture book difficult,long cycle,resulting in homogenization of works flooding the market.At this time,the market demand for popular science picture books is gradually increasing in the implementation of the two-child policy and the optimisation and enhancement of science education,and parents are gradually paying more attention to the cultivation of children’s scientific literacy,and original science picture books are urgently seeking new growth points in the face of the market situation where the imported version of picture books occupies "half of the mountain".The concept of experience economy first appeared in 1970,when Alvin Toffler pointed out in The Impact of the Future that the experience economy would be the latest wave of economic development after the waves of agricultural economy,industrial economy and service economy.With the development of the times,the experience economy is developing rapidly,and consumer hotspots built on user experience demand are springing up all the time.This study uses a combination of literature and research methods.This study uses literature research and case study methods to sort out and integrate the transmutation paths of popular science picture books under the experience economy,analyse how the concept of "experience" has silently influenced the development of popular science picture books,and provide implementable strategies and innovative ideas for the diversified development of popular science picture books.It also combines the case study method and interdisciplinary research method to further research the design of "dangerous plants" as an example,summarize the innovative ideas,clarify the design process and methods of science picture books,and provide an implementable design strategy for the creation of science picture books in the experience economy.