| Development of cultural industry has been brought up in order to overcome the structural contradictions and adjust the system obstacle in China’s economic social. China’s economic development is in a "Three Stages Superposition" period, which means dealing simultaneously with the slowdown in economic growth, making difficult structural adjustments, and absorbing the effects of the previous economic stimulus policies. A basic approach to cross this "Three Stages Superposition" is to develop the cultural industry, which can bring innovative development and make transformation of economic development mode.In recent years, China’s cultural industry to guide the rapid industrial development at the national level under the cultural industry policy, maintaining more than 15% annual growth rate. In 2012, the cultural and legal entities related industries added value of 1.8 trillion Yuan, the year the total contribution to the economy has reached 5.5%, in 2013 government work report that the cultural industry growth rate of 15 percent, the cultural industry to the community promote economic development is gradually increased. Unlike the traditional resource allocation model to object industrial economy (labor, capital, etc.), cultural industry as to provide people with the spirit of the products and services of the industry, is one of the emerging economies which subject resource allocation based on creative, intellectual property, etc., cultural industry as a new way of wealth creation, with low power consumption, less pollution, radiation wide, sustainable, high-return, high-risk characteristics. Creativity is the key core to promote the rapid development of cultural industry, industrial integration of its development-oriented and intellectual property is the wealth of its inherent power development. Knowledge and creative is the source of cultural industry, and cultural industry is the pivotal of transformation of economic development mode, through market-oriented operation, and ultimately wealth and job creation.This paper puts forward and demonstrates two propositions:firstly, that the influence paths that correspond to the promotion of culture industry development to the transformation of regional economic development mode exist; and secondly, that the influence of the promotion is measurable and can be measured.This paper will restricted to the transformation of economic development mode with these four aspects:"economic development, industrial structure optimization, resource conservation & environmental improvement, upgrade of consume", in order to focus on the development of cultural industry. And the four aspects are the logical line and starting point of this paper. According to the characteristics of cultural industry, the paper uses the basic theory of cultural industry economics, related industries theory and consumption structure theory to analysis the influence mechanism of culture industry promoting the transformation of economic development mode by "economic development, industrial structure optimization, resource conservation & environmental improvement, upgrade of consume", which can be summarize as:the overflow effect of human resource, the inductive effect of tech-innovative and the substitution effect of material capital. Comparative study uses empirical part inductive method, multivariate statistical analysis, uncertainty analysis of complex networks, coupling coordination degree analysis, panel model and questionnaire survey methods.The main contents of this paper include:1. The influence mechanism and demonstration of the culture industry promoting the economic growthThe influence mechanism of the culture industry promoting the economic growth is mainly reflected in improving their own development through growth in economic output, employment increased by improving the quality of human capital to achieve, and stimulate economic growth through cultural exports. The conclusions show:(1) The degree of the quality with creative development of cultural industry in Jiangxi Province is increased during 2006～2012; the higher degree is in south at the first stage, and then from midland to east-west, regional integration is coming at the fourth stage; the influencing factors of spatial distribution in cultural industry include cultural resources, regional location, humanities and policy. (2)Based on the panel -data of 2006～2012, every one percentage point input of cultural industry can be increased by about 0.07 percentage point contribution to GDP, although this is below the level of the other elements, but in other words, potential for the development of cultural industry in Jiangxi Province.2. The influence mechanism and demonstration of the culture industry promoting the industrial structure optimizationThe influence mechanism of the culture industry promoting industrial structure optimization is mainly reflected in leading industry turnover and enhances industrial structure transformation capabilities to achieve inter-industry relations, coordinated through the industrial chain integration, improve economic efficiency in the use of resources through technical advances and changes in supply and demand structure by stimulating cultural attachment value. Cultural products are the major carriers for the development of cultural industry. Industry relevance is the mainstay for the research of the industrial development policy. This paper use the data of the manufacturers of tangible cultural products on the Alibaba -Cloud-data platform, establishes the culture complex network (ICN), and measure the industry forward and backward relevance index between culture industries and other industries by the most reliable maximum flow arithmetic (MRMF) on uncertain graph. As to find the inner structure and mutual affections between culture industry and out industries, empirical research are used to calculate the contribution to the whole national economy by change 10% of investment of culture industry.3. The influence mechanism and demonstration of the culture industry promoting resource conservation and environmental improvementThe influence mechanism of the culture industry promoting resource conservation and environmental improvement is mainly reflected in taking the initiative to transform, building ecological and cultural ecological system and non-material cultural producing of cultural industrial park. The paper aims at introducing an index system and developing an integrate approach to evaluate the coupling coordination between cultural industry and Eco-environment in China from 2008 to 2012, based on information entropy weight. The findings revealed that the degree of coupling coordination showed an upward tendency. Furthermore, the paper shows the spatio-temporal variation of the coupling coordination in 31 provinces in China.4. The influence mechanism and demonstration of the culture industry promoting the upgrading of consumeThe influence mechanism of the culture industry promoting the upgrading of consume is mainly reflected in providing cultural products to meet consumer desire, enhancing the consumer level through production technology development, leading consumer trend demonstration by opinion leaders, through innovative mining potential consumer distribution channels. Since the development of the cultural consumption is much longer than the cultural industry, it is for the expanded study of cultural consumption, the paper in addition to conventional methods using a questionnaire survey, but also the use of the method in the analysis of historical data.The main conclusions are:1. Development of China’s cultural industry as a whole showed upward trend, but regional differences are significant. In recent years, China’s cultural industry development at the national level industrial policy guidance quickly, keeping more than 15% annual growth rate in 2012, cultural and legal entities related industries added value of 1.8 trillion Yuan, then the contribution to the total economy has reached 5.5%, in 2013 government work report that the cultural industry growth rate of 15 percent, the cultural industry to promote social and economic development is gradually increased. But this optimism, the paper model by setting targets, studies show that regional differences in the development of China’s cultural industry is very obvious, cultural industry development in various parts of the trend of polarization.2. Development of cultural industry contributes to economic growth, industrial structure optimization. Cultural industry are statistical category of tertiary industry, the development of cultural industry, increase the value of the contribution of cultural industry and productivity, to promote one, two, three industry healthy and harmonious development of the respective industry and the entire national economy to adapt and optimize the industrial structure, very prominent role in economic growth; creativity is the core of the cultural industry development, and the development of innovative and creative implementations without technological, cultural industry spawned advances in science and technology, so that the overall quality and efficiency of the industry continues to evolve to a higher level; culture cross-border integration of industrial innovation, deepen the horizontal linkages between industries, especially cross-border cooperation on network information platform to promote a new value chain and industry formats.3. Development of cultural industry contributes to building a resource-saving society to improve the environment.4. Development of cultural industry contribute to consumption upgrade, cultural industry creates wealth to meet by satisfying the spiritual desire of consumer, not only satisfied consumer desires but also manufacture consumer desires, it will affect the supply structure also affect consumption. With the end of China’s "imitation wave-type" consumption stage, personalized consumption has become mainstream, quality-oriented and differentiated consumer market is the requirements of economic itself. Development of cultural industry upgrade the consume structure by providing new cultural services products to satisfied consumer desire. Activate a significant increase in consumer demand is supplied through innovation, and through "creative knowledge" of the original consumption patterns, consumer sites, especially in the consumer channel network reconstruction and improvement of consumer channels, which improve the consumption structure impact of the release of the consumption potential is self-evident.The model of ICN has a certain probability properties. This paper, has improved the MRMF by recommending the scaling factor of trade share, which endow the differ-ent economical connotations in ICN. With the development of Big-Data platform and algorithm optimization of Data Mining, digital characteristics of treatments in real world can make sense to this probability, and this is also the direction of future research to deepen. |
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