Information art design as a professional direction for creating harmonious communication between people and information is an emerging interdisciplinary subject in the field of design.With the development of science and technology,"information" has become an important design element,leading to the development of design from "material" design field to "non-material"design field.The intelligence of information technology,the diversification of the media application,the fragmentation and the division of information demand make the task situation of the information art design more and more complex,and the new design thinking and design methods need to be further explored.Based on the development trend of information art design in the new media era,this paper studies and explores the theoretical system and design method of the information art design by taking the digital service platform of tourist attractions as the research carrier.The digital service platform is a multimedia platform,which is the representative research object in the new media era.First,this paper analyzes the information art design situation in the new media era from the connotation of the information art design,and establishes the research context from the relationship between the information art design and technology,the media and the user experience.Secondly,the media has standardized the form and content of the information design.This article is based on the development trend of media integration.Point,the research ideas of cross media integration design are determined.Again,the structure of the scenic digital service platform is deeply analyzed,and the research objects are accurately interpreted from the three aspects of the media attribute,the technical environment and the development status,and the design types and the components of the information art design of the scenic area digital service platform are combined with the design examples.In the end,from the research idea of cross media integration design,the method system of information art design of the scenic area digital service platform is constructed,which includes five aspects:design theory,design rule,design process,design idea and frame and design method.As a whole,the research on the information art design of the scenic digital service platform grasps the trend of the media integration,integrated various factors with the research perspective of the cross media integration design,and puts forward a kind of information art design method for the scenic digital service platform,which can play the advantages of resources,grasp the overall design and create the harmonious communication between people and information. |