Research On College Students' Ideological And Behavior Effect Of Materialism Ideological Trend

That materialism ideological trend influence on college students' thought and behavior is an important aspect of the Social ideological trend influence on college students.To lead the social thoughts with socialist core values,Resolutely resist the influence of materialism is the current college students' Ideological and political education mission and responsibility.The study of college students in Guangxi from materialism present situation as the starting point,using the empirical research method to collect data,and using SPSS statistical package for the social to analysis results,and To investigate the countermeasures against materialism on College students.The full text is divided into five parts:The first part is the introduction.this selected topic reason,research significance.The topic is conducive to deepening the empirical study on the influence of College Students'Ideological and behavior of materialism and to deepening of College Students' Ideological and behavior research.Which helps to resist consumerism,hedonism,wasteful for the healthy growth of college students.The research provides reference for the socialist core values of the effective way of leading social thoughts,which is the promotion of an important theoretical and practical significance to the all-round development of College Students.To definition the core concept "materialism","materialism ideological tendency","materialism behavior tendency","materialism ideological trend".to distinction between "materialism","fetishism" and "consumerism" relationship.and combing to the domestic and foreign about the "fetishism","materialism","consumerism" related research.The second part is the theoretical basis and theoretical reference.Effect of College Students' Ideological and behavior of materialism ideological trend is the Marx Theory as the foundation,including commodity fetishism and money fetishism theory,social existence determines social consciousness,social consciousness reflects social existence theory,social ideology is to maintain the ruling class benefit theory.And reference to foreign scholars,Including Bandura's social cognitive theory,Maslow's hierarchy of needs theory,the theory of Baudrillard's commodity fetishism symbol.The third part elaborates the rise of materialism ideological trend background for our country in the new stage and new century.The in-depth development of economic globalization,especially the rise and spread of Western Consumerism is the rise of China's international environment of materialism ideological trend.China's reform and opening up policy,the establishment of the socialist market economy,especially the implementation of measures to stimulate domestic demand is rising materialism ideological trend domestic environment.It is in the in-depth development of economic globalization,the establishment of China's reform and opening up policy and socialist market economic system under the background of the times,materialism ideological trend in a broad and profound impact on the thinking and behavior of College students.The fourth part is the empirical research and analysis of the results,this is the main part of the paper.First of all,design to the materialism ideological tendency scale and the materialism behavior tendency scale of College students.According to it design of the questionnaire and collecting the questionnaire of College students in Guangxi as sample.Secondly,according to the data collected,and using SPSS statistical package for the social to analysis the results.Materialism ideological trend not only affect the college students'ideology,but also affect the college students' behavior.The Influence different because of gender,whether only child,family background,family economic status and monthly expenses.The influence factors include personal factors,family factors,school environment factors and social environmental factors,for example network,advertising,newspapers,books,film and television.At last,according to survey results,materialism ideological trend bring to negative influence on College students.Including damage caused by physical and mental health,spiritual crisis,dilute the ideals and beliefs,the impact of the socialist core values,undermine Marx's belief.The fifth part is the countermeasure analysis.The damage against materialism ideological trend of college students,put forward to strengthen the socialist core values guide materialism ideological trend,strengthen the excellent traditional culture education,construction of family,school,society and network four educational environment,against materialism ideological trend of communication process and characteristics of control measures,to effectively resist materialist thoughts on college students' thoughts and actions.