Template Innovation Theory And Its Application In Product Concept Design

Innovative characteristic is the main purpose of product conceptual design, the research and application of innovative design methods is the neccesary tools in the course of product conceptual design. At present, the domestic enterprises pay attention to enhance the product quality (including quality of service), and take it as the key of work, but in product innovative design aspect, they won't spend much money in product innovative design because of higher cost and risk in the process of innovative design. In the complicated market environment, the enterprise won't undertake the risk of product innovative design, at the same time it wants to maintain the leading status on some kinds of product field, it is essential for enterprise to seek the best combining between the product innovation and benefit.On the one hand, the traditional process of innovative design neglects the collection and analysis of market information, lacking the research on product suitable object and environment, so that the product can not meet the customer's need well, and its development risk become increasing. On the other hand, the engineers often excessively rely on their experience and stress in knowledge of individual specialized domain, they can not disperse their thought preferably when they are engaged in product innovation, at the same time they have the prejudice to product innovative process itself and take regard it as an extremely complex matter, they deem that the innovative ability is the small number of people have. All these reasons are easy to increase the difficulty of product innovation and the deviation of product development goal.In order to solving problems existing in the process of conceptual design of product innovation, the"Black Box"model of product innovation is put forward by researching on the innovative fundation of biology and the process of psychology,which take "the research and application on product innovation conceptual design model based on the template theory" as the foundation and start with psychology mechanism of innovative thought. Under its foundation, the level model based on the template theory is established during the product innovation conceptual design (including demand information level, product information level, template operation level),reorganizing successful case of product innovative design, analysising its rules and combining with the application technology of knowledge management. In...