Vision Research Of Chinese Tradition Festival Culture

China is a country with an ancient civilization. The Chinese traditional festivals imply the traditional culture through the ages. Each festival has its own historical origin and wonderful legends. The customs of traditional festivals, with strong cohesion and extensive inclusivity, reflect the traditional habits, morality and religious ideas of our nation, best wishes and hopes of lives. However, with the rapid development of science and technology, economy and culture around the world, the emerging culture and aethestic standard constantly impact our brain, and people gradually forget the beauty and importance of traditional cultures.At the end of November of 2005, the cultural heritage application of Korean"Dragon Boat Sacrifice"made a big success--- Masterpieces of the Oral and Intangible Heritage of Humanity, which aroused attention of domestic public opinion. Till then, did we take a tumble that if we do not pay attention to and protect our own traditional cultures, we would be laughed at and be regret.This paper takes the forms of expression of works of graphic design with the theme of traditional festivals as the main study object, summarizes a serial of news forms of expression of graphic design of traditional festivals through summarizing traditional forms of expression, reflecting on innovative forms of expression, and comparing and developing traditional and innovate forms of expression so as to propagandize the amazing meaning of traditional festival cultures and rouse people's attention and protection idea of traditional festivals. Therefore, the design modes of graphic design of traditional festivals and effects thereof are expounded more vividly and deeply.All in all, the graphic design for traditional festivals is a meaningful study topic. In this age of globalization, it is necessary to strongly propagandize Chinese festival cultures because we should not forget our own origin. Festival cultures are not only the important components of cultures of our nation, but also the stage of traditional cultures and the treasure of wisdom of our nation.