| Five thousand years of Chinese characters as the carrier of culture, heritage of civilization in the play to express ideas, exchange information tool, this ideographic characters, but also for its unique box structure, expressive features of visual language of the forest unique in the world . Chinese characters evolved by working people make full use of graphics is modeling the structure of Chinese characters has played an ideographic characteristics of Chinese characters to create a series of Vivid, ingenious graphic arts. The overall graphic character of information is mainly two characters and graphics to load, the structure of the two different graphic symbols makes the ideographic characteristics of Chinese characters has a dual nature, meaning that Chinese characters and graphics from the two aspects of significance of visual communication; the same time, two kind of symbol but also blended in one, complement each other and common interpretation of the character graphics to convey information and interpretation advantages. Chinese graphic design elements in today's emerging world of applications. Understanding the evolution of Chinese characters to the character graphics and relationships, the master image of their shape characteristics and ways of thinking will help us to more effectively use Chinese cultural elements to carry out a national sense of belonging and feel affinity for modern design communication design. Chinese traditional culture and modern visual image of the character design of more effective integration, master them, to understand change and enhancing its features, "Past to the Present."Force in Chinese characters to the character graphics of the historical evolution of the study. First of all, described the development of Chinese cultural origins and its evolution, reveal its cultural connotation and aesthetic bearing characteristics. Secondly, the in-depth analysis of the character graphic is how the process of differentiation of character development out. And in this period, the character graphic is a gesture of what stands in the top of the traditional Chinese culture, develop and grow, until today. After the graphic arts on how to use Chinese characteristics, influence the development of modern visual communication to make some explanation.In this paper, theory and practice examples combination, while referring to relevant information related to the theory and practice in the current development of applications based on the graphic character to character evolution and development of a systematic exposition and analysis. Character graphics and then clear it in the modern culture of origin and the field of visual communication design played an important role. This use of modern Chinese graphic elements of visual communication design in general sense of reference. |