A Dynamic Approach To Text Analysis On Practical Writing Of Business English

Modern science and technology has made international economic communication go beyond country boundaries. English as an international language, plays a vital role in the international business area. Consequently how to understand the message conveyed in business communication quickly and comprehensively has caught more people's attention. This study is intended to investigate a dynamic approach of text analysis on Practical Writing of Business English (PWBE) in order to promote a comprehensive understanding of the message in the process of business communication.Review in text analysis has shown that register analysis and genre analysis are the two main approaches. Register analysis focuses on lexico-grammar of a text and always concentrates on the stylistic features of it; while genre analysis takes text structure as its target. In other words, register analysis is from micro perspective to analyze a text whereas genre analysis is from macro perspective. The former chiefly answers the question of "how the text is constructed", and the latter chiefly answers the question of "why it is constructed in this way".This paper evaluates the respective advantages and disadvantages of register analysis and genre analysis and discusses their mutual relationship and their relationship with language form. Based on the related theories, the author puts forward a dynamic text analysis on PWBE, taking genre analysis and register analysis as its core approach. This study aims at making the best of the advantages of register analysis and genre analysis and making up their respective disadvantages. The descriptive analysis on the sample PWBE reveals the advantage and feasibility of this study. After the analysis on the sample PWBE are implications for Business English teaching, communication in the field of business and suggestions for further research, which serve as the conclusion of this paper.