| As a form of art, animation grows up with the development and popularization of the modern video-audio media. The wide and fast transmission of information and the development of the science and technology, have offered the art of animation wider spaces for its ways of expression and applications. In this environment, the artistic, commercial and the cultural value of the animation attract people adding more and more manpower and materials resources in it. Especially in recent years, animation makes great progress in the fields of artistic expression and technology. The animation works produced by the US and Japan play a leading role in the fantastic animation world. From the 1940s to 1970s, the animation in China was famous for its unique style of "Chinese school" in the world. However, it experienced a hard time in the 1980s'. The systematic creation methods and scales did not form. At the same time, the research on the animation theories also stays at the initial stage. There are few works about the animation theories under the new communication and technological environment. Therefore, this article will focus on the important aspects of animation-the plotting and the artistic techniques in order to give some reference to the creation of animation in the new era. It specially aims at the characteristics of the animation in the new media environment. The difference and similarity between animation and the other forms of art is made as a clue through the whole article.The article includes three parts:I The modern animation with more information: This part discusses the new development of the modern animation in the environment of new technological means, aesthetic consciousness and communication status from three angles. The first is from the technology angle. According to the order of the development of the animation, it will explain the enormous promotion effect that the progress of production techniques made on the art designing, and how do the artists' subjective requests act on the technology. Thesecond is from the culture angle. The impact of the economic society has broken the old culture pattern. The art of animation is much closer to the personal living space because of the effect of commercial culture. It presents many new features, including prescroption, geographical feature, functionality, individual and identity, etc. The third is from the communication angle. It explores the coexisting and interacting between animation and information in the modern communication environment.II The plotting for modern video-audio media animation: this part will discuss the question from three aspects: thinking, aesthetic, concrete materialization. Designing is a complex process of thinking. The aesthetic images with unified content and formats finally form through the designing. From the aesthetic angle, the process of designing gathers various elements from literature, drama, painting, music, movie & TV, etc. Therefore, it's comprehensive on the aesthetic characteristics. Finally, a series of ideas and designing through carefully consideration must be specified in the expression of the director, script and shots and guide the whole process of creation.III The art design of the modern video-audio media animation: from the tactics, application and the rules of art techniques, it will discuss the art design of the modern video-audio media animation. Art reflects life, but the truth in art doesn't mean the completely true life. People can surpass the true life and reconstruct the reality in art through representing and reproducing the real life. Animation art has a high sense of assuming characteristic. Its application in space-time, image, sport and plot make animation a very special and charming form of art. It is dynamic beauty that is reflected by animation. The distinct rhythm makes animation a dynamic art in the visual images, audible images and narration.In summary, modern video-audio animation is a new form of art full of expression and culture elements. It has a distinct advantage in commu...
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