The Analysis On The Forms Visual Effects Of Plane Design

Along with society's development, the industrial society entered the so-called post-industry society, the economy and the culture is undergoing a profound change. Meanwhile, the design itself was experiencing the "quality" changes. In post-industrial society, also is the non- material society, the design diligently is closing to the art and same as art, and it makes an uncertain and constantly changing things under one kind of indefinite emotion guidance often. Therefore, the current design has increasingly become the "edge domain" between the two rival areas: one is mainly the scientific domain dealings with "the matter", and the another is "the non- matter" dealing with the literary and the artistic fields, such as emotion, thought, texperience, spirit and so on. As "the edge domain", the design is breaking through the frame of traditional science, mainly approaches to the artistic domain related with the spiritual realm. In view of this, today's plane design emphasizes on the choice and the reorganization of the design form increasingly. However, because the deep understanding on the design forms is lack in the design practice, design forms are used blindly and mechanically, which takes on a aspect mixed up the good and bad wooks and has affectes the quality of plane design works. Thispaper analyzes the form conformity------Scheme problem, with the approach of the formeffect's three-tier theory: which is identified from the physical level, the psychological and social level, and bases on the exploration to the essential factors effected on the design form's visual effect in the plane design, including such as a sense of order, the overall effect, the rhythm and the strength effect, the form variation, color forms and so on..Paper is divided into five parts:The first part is thesis's introduction, explained the purpose and the significance of the research, and the research on the background and the present situation, so as to make the research ideas and methods of the subject.The secondpart is mainly the study on the specific context of visual effect of forms: including socio-culturel in the era of knowledge economy, cultural-trend in the economic era, the design based on the knowledge- economy, the scheme and the scheme with the variable and invariable factors.The third part focused on the analysis of the visual effect on the form in the plane design, mainly introduced the construction process of effect on the form, a sense of order, overall effect of design forms, and rhythm and force efficiency of forms, form variation, visual effects of the color forms.Part fourth analyzes the conformity of the form effect. The conformity of the form effect that is the overall sense of form formed with the aesthetic characteristics,.Through the anlysis on the phenomenon of the plane design with the traditional and modern form's aesthetic sense characteristics, to extract differences between the traditional and modern aesthetics sense in the form.Part five is the conclusion of the study. Judging from perspective of the contemporary social and cultural characteristics, elaborated significance of studing the visual effects on plane design forms, and carried the objective evaluation on its inevitable historical limitations and unavoidable reality's rationality, pointed out that study forms' visual effects of plane design to enhance the quality of the design might be helpful..