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Analysis Of The "Meet" Strategy In The Use Of South Korean Family Drama And Youth Idol Drama

Posted on:2009-10-17Degree:MasterType:Thesis
Country:ChinaCandidate:D ZhouFull Text:PDF
GTID:2155360272463804Subject:Chinese Language and Literature
Abstract/Summary:PDF Full Text Request
The TV plays of South Korea have reached several upsurges in China Since 1993, making much of a difference in the geneal Chinese audience and resulting in the beloving for it all over China. This boom remain and will keep so for a long time. The trend of South Korea has achieved huge success in the aspects of the communication on economy and culture with other nations, which has been adopted deeply, although it is just a transnational popular culture. The author thinks that it maily results from the means and skills of telling a story, which the South Korean TV plays apply based on the need of the global audience, including the strategey to attract the audience and to make them the faithful fans for the plays. All of those can be described as follows: the flattery of cultrue, the audience, the theme and the plot. The South Korean plays are deeply based on the national culture and the the theme of the realistic ordinary people's life, and the main clue of the plot changing; in the mean while, the plays conquer the audience time and time again mainly because they make use of the surreal and subjunctive techniques and delicately telling to meet the sad mental state and fashioned aesthetic mental state.Basing on the recent years deep-effected South Korean family ethics plays and the youth idols play, this passage analyses the deep effect of the meeting strategey on the application of these TV plays in the aspects of the South Korean ethics and idol plays. This passage reads out the deep and long-historied cultural connotation and reflects the seaking for soul and human caring from the four aspects, that is, the theme, the method of dedicating, the mental state of the audience and culture. The success of the South Korean TV plays set a typical example to the creation of Chinese TV plays. And under the condition of globalization, the Chinese TV plays can break through the hard environment and make great progress only insisting on the localizaton of nationality and times.
Keywords/Search Tags:Family ethics TV plays, The youth idol TV plays, The meeting strategy, Localization
PDF Full Text Request
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