The Study Of The Rhetoric On The Titles Of Blog

"Reading the title before the article",It is popularity time of blog development,Researching the titles of blog plays an important role.This article is based on the language form of blog titles.It summarized the general rule of blog titles from the rhetoric angle,and tried to make the people appreciate blog titles easily.Let the title display the function of "the eye" and "the window" in the blog,It can impel the development of the blog culture,as well as rich language research.This article mainly adopts the form of collection title from on-line, has collected 4300 titles from "the date ranking" of Sina Net and QQ-zone. utilizatiing quantitative analysis method is based on traditional description,induction and analysis,Making every effort achieve the statistics to be accurate,the description to be full and the explanation to be reasonable.Introduction of the first chapter includes the limits to the blog titles, the reason of selected topic,the significance and the method,and elaborates the research present situation of blog title.The second chapter carries on the rhetoric inspection to the glossary of blog title by utilizatiing linguistics theory and the method of quota analytic,The uses of numeral,letter and dialect make the blog title succinct,novel and fashionable.The use of the sentimental color words and the vivid color words enables the blog title vivid and individual. Superior matching of words and expressions,enables the blog title to get rid of the specific pattern,becomes free,novel and unique. The third chapter carried on the inspection to the title sentence type by using the utilization rhetoric theory,The interrogative sentence and the mouth sentence-like makes the blog titles popular,nature and fascinating.The fourth chapter carries on the analysis from the application of rhetoric method,has enumerated common rhetoric method in the blog titles,and gives examples to make the further analysis.At the same time, has carried on the inspection to the appearance rhetoric of blog titles.Finally is an ending of summarizing the rhetoric characteristic of blog titles.