Research On Developing Chinese Retailing Services Under The Opening Condition

2002 is the first year of china entering WTO, we will adjust the internal and external policies of services including retail services according to the promises we made before entering WTO. The development with high speed of Chinese retailing market attacts the eyes of the whole world, the foreign retail corporations are fighting fiercely for Chinese retail market with advantages of capitals, technology, management and scales. It is urgent for Chinese retail corporations to face this challenge and find a good way to develop themselves by improving competitive abilities.Therefore, I analyze the opening requirement on retail of GATS and opportunities and impacts imposed by WTO, compare the different countries'opening promises on retail services. Then I study the history of the retail services, the choice and adjustment of types of retailing. At last I put forward the method of developing Chinese retail in details, including the improvement on external environment by government and the operating management of Chinese retail industry, the strategy of chain-operation and self-brand, the measurements of logistics' distribution and e-bussiness and so on , according to the above analysis and study.