The Analysis And Enlightenment Of The Case Of Ford Merging Jiangling Automobile

Through analyzing the case of Ford merging Jiangling automobile, We find that Jiangling has not only built up the necessary development funds but also acquired the required support of the advanced technology and management which provided by Ford for the enterprise development, after Jiangling automobile introduced Ford as a strategic companion by means of issuing stock. The management experiences thoroughly transformed Jiangling's old management pattern that originated from Ford's finance, control of quality, and the electronic business system of physical distribution and production development act. . These changes have increased the energy of company, made the company have more competitive ability and continual development potentialities, M&A have made both Ford and Jiangling won.So, most M&A of foreign capital with domestic listed enterprises belonged to the strategic M&A of "Win-Win model", they pay attention to development and global strategy superior to short-term profits, the merged enterprise could acquire the ability to take part in worldwide competition step by step on the background of the global economy integration. Therefore the foreign capital merger is a way to improve the international competitive power.Being limited by policy, the most of international automobile enterprises built up the joint venture with domestic enterprise on the base of some cooperative items before our country joined in WTO, the proportion that the foreign capital havecontrolled stocks in their joint venture is usually lower than China or equal to, the foreign usually looks the joint venture as their producing base, our aim is only to satisfy domestic needs and provide auto product that have the international advanced standard and lower price. These doomed that the form of joint venture couldn't promote the ability of auto production autonomous development and the core competitive power of our automobile industry. With the process of the global economy integration quickening and deepening, the shortage was more outstanding day by day, this directly causes that our auto industry lacks the energy of developing continually and the ability of enjoying in market competition in the world, the international competitive power couldn't have a qualitative leap. So our automobile industry would not meet the needs of the development at new situation, if the forms that it cooperates with foreign businessman are still limited to cooperative and joint investment.At new situation, the automobile industry is the trade that lacks competitive power and it's results of learning and overflow effect aren't obvious, therefore it should catch the chance that our nation have joined in WTO to promote our automobile enterprises cooperated with international automobile company, make our automobile enterprise be familiar with the international rules that current in all world and learn their advanced management experience, improve it's international competitive power quickly, the more our automobile industry mixed together with the trend of global economy in open, the better we welcome drastic market competition in the world. It's not only an effect way that our enterprises connect with world and join in the international competition after join in WTO, but also a direction choice that national industry participate in the international big cycle. We would run with the international companies neck and neck, even exceed them tomorrow, if we do well as their cooperative partner today.