Research On Design Practice Of "Taizhou University"

Along with the development of society and economy, the influence is growing, the visual image design of college is an effective form of the inner spirit and external manifestation of mutual integration and upgrade. Taizhou college is a public in2013April, approved by the State Ministry of education established on the basis of the original Taizhou Teachers College full-time undergraduate colleges and universities. In order to improve the school popularity, set up the good image and promote the construction of campus culture, has a unique role and significance of the introduction of visual image recognition system.This paper is in the Taizhou Institute of visual identification system (VI) process of design practice, some of the thinking and summary. The VI design should adapt to the times, keep pace with the times, change the fixed design concept and mode; to create new aesthetic sense and visual image; construction of regional features of the VI design, avoid visual convergence, enhanced only visual recognition. Through the visual image to enhance the spiritual connotation, construction, on the school’s talents and local economic development has played a better role in promoting.