| The disadvantaged groups are in status of inferior position in the market competition, because there are few resources that they grasped. Their voice becomes more and more fragile among media, and influential official of media makes the colony " aphasia " and " absent " gradually. In a sense of dissemination, they are great majority of " silence ". On the one hand , ideology narrows the export of the travel. On the other hand, the media pursues effective issue and the advertisement so that commercial value is maximized. The paper aims at calling upon the media to seek words right in mass media for the disadvantaged groups. The concern about the media to the disadvantaged groups, should not be the irrelevant posture of appreciating, or the sad and sympathy occupying a commanding, position either, but it is the strong concern from the deep of the heart of existence state about the disadvantaged groups. |