The Countermeasure Study Of Fixed-line Telephones' Operation Decline Of Changchun Communication Corporation

Since the competition in the communication market has been increasingly fierce., Under its influence, the fixed-line telephone service as a traditional traffic operator, has been impinged on heavily in the fields and developed more and more slowly. At the same time, the amount of its business has increased but the revenue remains; it is lack of new business growth and users have been less and less satisfied with the service. Thus more and more fixed-line telephones have been dismantled; there has been a great deal of decline in the corporation's earning capability, etc. The fixed-line telephone service has encountered difficulties in the business development. It is significant to unearth the most value of the fixed-line telephone service, stop its decline, and increase the market share and business income.Both products and business innovation will be the developing trend of the fixed-line telephone service. Technology and market are the dual impelling forces of the service innovation. The two factors work in turns and result in the business innovation. As the next generation network is getting to substitute the present one, the advanced communication technology has greatly improved the supporting capability of the fixed-line telephone service for the business innovation. It can not only offer traditional voice service, but also apply in the fields of business and entertainments. With the impelling force of the increasing demands of information, the fixed-line telephone network traffic operator, only as a network service provider originally, has begun to switch into large information service operator. During this switching process,...