The Market Competition Ability Research Of The Chinese Life Insurance Company Chongqing Branch

This thesis is under the background of the strategic opportunity period that the insurance industry faces the good development, combining the competition ability theories and developing thought, carrying on the analysis to the competition ability of the insurance business enterprise, compare the Chinese life insurance company Chongqing branch with other life insurance companies, then raise the ideas to strengthen the competition ability.The main research result of the thesis is built up a set of evaluation of the AHP analysis method to insurance business enterprises, raise some ideas from the macroscopic and tiny view to the Chinese life insurance company chongqing branch, support the CIRC to develop greater function etc. The tiny view: builds up the modern business enterprise system, establishment simplify, efficiently , flat even turn of organization structure, build up the inner-controned mechanism, provide the superior quality of insurance product and service, develop the county area insurance, pay attention to the talented person's development, create the trustworthiness etc.