Strategy Management Research Of Comquer Power Technology Ltd.

Comquer power technology Ltd. is one the small business which repatriates the personnel to organize. This company has the quite good congenital resources, although but these years has certain development, the result by far is unsatisfactory actually, in the final analysis, is the strategic question has not solved. The strategic question has been solved well, the company could have a spanning -like development. This article base Comquer's strategic development question has carried on the comprehensive elaboration on Comquer.In to Comquer's strategy question analysis, this article take the classics strategic match thought as the basis, first analyzed the external environment which the company located, has carried on conformed to the company present situation five strength analysis, subsequently has analyzed company's internal condition, has carried on the detailed analysis to the superiority and the inferiority, has carried on the SWOT generalized analysis in this foundation, has obtained the general strategic match. After above analysis, this article proposed three steps walk strategic action. And elaborated specifically three steps walk the strategic implementation. At the same time, article during deference general strategy analysis frame, also the frame fetter has carried on certain reconsidering regarding this.Comquer 's strategic target basis concrete analysis division is three stages: The first stage, the stress completes the commercial proxy form. Exerts oneself constructs the sales team which stands up to the most rigorous test, stably and expands the sales volume powerfully. Completes at present by the thermal power primarily service, positively searches the overseas technical service proxy potential brand. And consider the business scope will future shift. The second stage, researches and develops the product independently. Simultaneously pays special attention researches and develops and sells two links. The third stage, implements the correlation multiplication strategy, the stepping in entire energy industry, carries on the correlation multiplication development. As three steps walk the strategy take this. The ultimate objective becomes the international big company. Three steps walk the strategic implementation, with emphasis introduced the first step move each function strategy. To the big customer marketing, personnel's drive, marketing team's strength, the Learning Organization , enterprise culture, proxy overseas technical service brand, searched the strategic opportunity system implementation process to carry on the elaboration. Finally elaborated the strategic control, forms the closed loop.