Study On Quality Chain Management Of Manufacturing Enterprise Under Supply Chain Circumstances

The paper discusses the competitive environment around manufacturing enterprises under the influence of economic globalization, and analyzes some factors that block the developing of manufacturing corporations and problems that exist in the quality management of manufacturing corporations. Then we point out that quality chain manament is the main method to solute the problems that we have mentioned above and to get competitive advantage. Encompassing the leading products (service), relying on information flow, material flow, financial flow, enterprise are actualize the systematical coordination and management about the relationship in the total process of quality, ensuring satisfied quality of constomer, to attain the increment and Tow-win, this is the basic pursuance of the Quality Chain Management.On the study of Quality Chain Management of manufacturing corporation under the circumstance of supply chain, the paper tries to found the quality management of market researching, product R&D and Process Quality management based on quality culture, informatization and standardlization. At the same time, it also reinforces the quality management of providers and distributers as well as the study of performance assessing system founded on the whole supply chain management. The paper provides a feasible operation model though Quality Chain Management to enhance its own competitive advantages for the manufacturing enterprise.At last, the paper demonstrates the feasibility and operability of quality chain management model with the case of Corporation E. Then some conclusions are got on qulity chain management of manufacture corporations. At the same time, the prospect of qulity chain management is given and some interesting topics about further research on quality management of manufacture corporations are also talked about.