Studies On The New-product-to-market Pattern In Middle Top Grade Liquor Industry

The number millennium history precipitation gets down the white liquor consumer plot, until now gets stronger and stronger. Along with economic developed and the consumption level enhanced, the white liquor expense scale is more and more high, the white liquor enterprise promotes the upscale white liquor in abundance, conforms to the modern expense tendency, realizes the region expansion and pursues the profit.Goes on the market "the terminal plate central disk pattern" take the Anhui Kouzijiao as representative's crazy for a while center upscale white liquor new product to suffer the more and more big difficult position in the market operation, the white liquor enterprise needs the new marketing pattern.The article innovatively proposed the "consumer plate central disk" pattern in the upscale white liquor new-product-to-market,based on the "terminal plate central diskpattern" in the center upscale white liquor brand . The pattern takes the core consumer as "the small dish" to impetus the expense of the entire market "whole dish", and realizes the market start pattern.Take the Anhui Ma'anshan Caishiji Niangjiu .Ltd as an example. The article systematicly explains how the Ma'anshan Caishiji Niangjiu .Ltd to utilize the consumer plate central disk pattern to promote the upscale product system strategy.