| Recent development on internet applications such as VoIP and Instant Messaging are changing the way people communicate, this competition motivates incumbent telecommunication carriers all over the world to change the way they operate by providing Integrated Communication Services. Based on extensive marketing analysis reports and surveys, China Telecom offers "BizNavigator" - an Integrated Communication Solution along with various calling plans and packages designed for SMB.The report analyzes this new business model based on success stories such as "Blue Charms" of Shenzhen Telecom and current applications from China Telecom like: Website Services, Online Security, OA, CRM, ERP, etc. It also gives a detailed comparison between "Application Service Provider Operations" and "Business-to-Business" service models.In order to become an Integrated Communication Service Provider, China Telecom must adopt new business strategies by increasing business values and creating new business models. |