Study On Parent Company And Its Subsidiary Management Control Of Real Estate Development Enterprise Group

The management and control in parent-subsidiary companies means the management control measure taken by large company headquarters to the subordinate business enterprise or section, which is in order to meet the requirement of management in group type enterprise. There are two main contents of management control in parent-subsidiary companies, one is management control mode and another is management control system. The relationship between the two main contents likes the relationship between form and contents, manage control mode is the concrete manage pattern, and the manifestation of the manage control system. Manage control system is the appearance and interface of management control to subsidiary designed from the aspect of parent company, and the strategy, property management, personal management, finance management, investment management etc. under a special management control mode, and form a reasonable power allotment and system arrangement between parent company and its subsidiary, in order to ensure the valid control to subsidiary and display the integrative advantage of group company.Real estate, with some features of regional, single, non-removable and close relativity with financial, is a sort of special merchandise, which makes real estate development become a complicated system, and bring characteristic management to real estate development enterprise. The sharply change of exterior environment and industry cut-throat internal competition also change the existence appearance of real estate development enterprise. Faced to the more rigorous existence environment, the management and control problems of real estate development enterprise groups are especially obvious as they develop fast. Therefore it is meaningful to study how real estate development enterprise group to choose reasonable and valid group management control mode, and build up a set of integrative management control system.This paper brings the theory of the management and control in parent-subsidiary companies into real estate development enterprise group, and makes a full discussion and research. First, this paper provides an overview of the connotation and current research of parent-subsidiary company management control, and provides solid theories foundation for thesis by looking for related theories. Secondly, research on the development process and trend of real estate development enterprise has been done, and the management control problems in the development process are pointed out. Then, builds up the selection model based on introductive of parent company and its subsidiary control mode, and makes a case analysis to the operation type control mode of real estate development enterprise group. Finally, this paper elaborates on the three principal contents of management control system viz. group organization structure design, management flow and performance management.