Research On Evaluation Methods Of Corporate Consolidation

The in-depth development of China's market-oriented economy has led to the emergence of diverse corporate merger activities, which promoted capital structure optimizing, the industrial structure upgrading in such aspects as the size of activities and the amount of repeatedly new records, and advanced economic development. Economist Wang zhihao in Standard Chartered Bank has a positive attitude towards the corporate merger, which will bring increased efficiency, enable enterprises able to achieve effectiveness of scale, achieve the transverse or vertical integration to improve the quality of management, and obtain the capability to combat competitors and improve the right of pricing.However, with the rapid corporate merger activities, the failure of domestic and overseas merger transactions impacted negative influence to the economic development, which made corporate merger methods gradually attentive.This paper classifies and briefly describes several relative corporate merger evaluation methods on the basis of redefining the scope of the merger. Next, corporate merger cases are used in EVA evaluation method and real options evaluation method to compare and analyze reasons and effects superior to discount cash flow evaluation method according to our listed companies'statistics. Further, this paper summarizes the application to evaluating the target company, which can have some consultative value for practical operation.